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Scent is a powerful way to evoke a mood or memory.
According to theHarvard Gazette, the brain links smell and memory closely together.

In fact, many people even turn to choosing asignature scentfor others to associate them with a specific smell.
Although it was released in 1921,Chanel No.
The history of Chanel No.

According to theBBC, Chanel wanted the fragrance to embody the modern woman.
She used citrus for freshness and jasmine and sandalwood for a rich, earthy scent.
This is thanks to the powdery, fresh scent that is in these fragrances.

To many, the soapy scent reminds people of their grandparents or of cleaning products.
The best fresh and clean scents to wear
If powdery, more intense scents like Chanel No.
Byredo’s Blanchefeatures aldehydes just like Chanel No.
The detergent-like smell is tempered by a soft, fresh musk.
5’s younger counterpart,Chanel No.
5 L’Eau, is a perfume for the modern woman’s Gen Z little sister.