But while some brands seemed to use the queen’s death as a reason to promote themselves many brands likePlaymobilwere quick to use their own products in their tributes others honored her in the right way, choosing to shut down, pause services, or even reschedule events.
Brands that are shutting down on for the queen
According toNational World, the National Mourning Guidance rules in Britain do not expect businesses toshut down after a monarch has passed.
Still, when Queen Elizabeth II died on Thursday, September 8, some companies took it into their own hands to halt business as a way to honor the queen.

The trend continues as bigger, nationwide companies follow suit, choosing to shut down business as we near the queen’s official funeral.
Peloton was one of the first, announcing ontheir Instagramon September 9 that all live classes held in their London studios would be postponed until September 12 as a “mark of respect.”
According tothe New York Post, high-end brand Burberry chose to cancel their runway show that is scheduled for September 17.

AllSaints, a British fashion store,announcedthat they will be closing stores and stopping production in the U.K. and Canada on September 19, and the Premier League announced all soccer matches scheduled for the weekend following Queen Elizabeth II’s death would be postponed.