Chamber of Commerce, “80% of consumers said they’re open to hitting the gym again.”
Planet Fitness is known for its low-cost monthly membership and its inclusive ideals.
Planet Fitness, known for its iconic purple walls, is a no-frills gym with only the basics.
Their motto, along with the easy-on-the-eyes price tag, encourages visitors to flock to Planet Fitness.
But do gyms really have a busy season?
And how did the pandemic affect their visitor averages?
Did the pandemic change people’s fitness goals?
Post-pandemic, January no longer holds the title of “most popular month.”
Maybe March is when people shed their winter coats and start prepping for their hot girl summer.
