More and more consumers are seeking a personalized approach to nutrition and for good reason.

Individual factors, such as genetics, lifestyle, and gut microbiota, determine how we respond to food.

Considering these facts, it’s no surprise thatpersonalized vitamin subscriptionsare growing in popularity.

Multivitamin and multimineral supplements in wooden spoons

Some brands also provide access to dietitians, nutrition apps, and health reports.

All you oughta do is to take an online quiz to assess your diet and nutritional status.

Few companies use lab tests to determine which nutrients you may be lacking.

Woman taking personalized vitamins

The research on dietary supplements is conflicting, though.

First of all, these products are not subject to the same regulations as prescription drugs.

Manufacturers don’t have to prove their safety or efficacy before putting them on the market, explains theU.S.

Food and Drug Administration.

Second, most supplements are a waste of money, says theAmerican Council on Exercise.

On top of that, some may contain questionable ingredients or cause toxicity when used in high doses.

So, are personalized vitamin subscriptions worth it?

Multivitamin supplements are designed to fill nutritional gaps, but do they really work?

Moreover, there’s not enough evidence that dietary supplements can prevent disease or improve overall health.

Plus, you may not need them in the first place.